IBM Unica Campaign V8.5 : C2080-470

  • Exam Code: C2080-470
  • Exam Name: IBM Unica Campaign V8.5
  • Updated: May 30, 2026     Q & A: 108 Questions and Answers

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IBM Unica Campaign V8.5 Sample Questions:

1. The custom macro has been configured to select on "audience id" and a return value. When this custom macro is executed an error is received. What could cause this problem?

A) The Expression Type is configured incorrectly for the custom macro.
B) The custom macro is too large for the fields in the temp table (<TempTable>).
C) The custom macro is the same as one of the Campaign built-in macros.
D) There are user variables used in the custom macro.


2. An administrator has just installed Unica Platform and Unica Campaign. The user wants to change permissions for the out of the box delivered users. Which security policies and permissions are delivered on first install (or in other words, out of the box) with Unica Campaign?

A) Global policy and System policy
B) Local policy
C) Administrative permissions and Global policy
D) System policy and Customer policy


3. In Unica Campaign, how are the Scheduler and Schedule process used?

A) The Scheduler is an administration tool used to configure schedules. Use the Schedule process to select the schedule to use as part of theflowchart.
B) The Scheduler starts a flowchart even if it is not running, while the Schedule process in a flowchart works only if the flowchart is running. TheScheduler should not be used to schedule a flowchart that uses the Schedule process.
C) The Schedule process is used to configure the Campaign Scheduler. This enables the use of the Schedule process in a flowchart.
D) The Scheduler is a Marketing Platform function that defines Schedule process attributes. The Schedule process is used to initiate a process,series of processes, or an entire flowchart.


4. In an SSL-enabled deployment of Unica Campaign Listener, what is the required format for the security certificate?

A) XML
B) PEM
C) DER
D) JKS


5. A customer has been frustrated with the inflexibility with their current Unica Campaign solution. it involves many hours of repetitive data entry work. Campaign's current configuration does not reflect how the customer actually does business. Most importantly, 95% of every attribute is a hidden static offer attribute which causes a time-consuming and repetitive workflow.
What recommend changes will eliminate much of the repetitive work required for the customer's offer?

A) Parameterize offer attributes in the template so the attribute default value can be changed depending on the created offer. Finally, when the offer containing the parameterized attributeis associated with a cell in a flowchart, the user can accept or change the default value entered for the offer.
B) Redesign offer so they are more useable. Separate the offer attributes and identify whichattributes can become cell level attributes which can be managed through a campaign TCS. Increase the use of parameterized offer attributes to allow for easier administration of offers and increased usability.
C) Use the Campaign's target Cell Spreadsheet (TCS) in a top-down method. Define the Target Cells and offers, and then add the flowcharts and assign the target cells as needed.
D) Redesign offer so they can moved from static offer to a smart offer list. Set up the smart offer lists to be the contents of a particular folder, then the customer can simply add or remove offers to and from that folder to modify the offers given out each time a Campaign is run.


Solutions:

Question # 1
Answer: A
Question # 2
Answer: C
Question # 3
Answer: B
Question # 4
Answer: B
Question # 5
Answer: B

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