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PDMA NPDP Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Market Research and Customer Insight | - Voice of the Customer
|
| Culture, Teams, and Organization | - Organizational capability
|
| Product Lifecycle Management | - Lifecycle stages
|
| Strategy | - Innovation strategy
|
| New Product Development Process | - Stage-gate and iterative models
|
| Portfolio Management | - Selection and prioritization
|
| Tools and Metrics | - Performance measurement
|
PDMA Product Development Professional (NPDP) Certification Sample Questions:
Question 1
In sustainable development to abbreviation D4E stands for...
A. Design for the Environment
B. Design for Extinction
C. Development for the Environment
D. Design for Evolution
Question 2
The innovation process can start with any one of the following except?
A. A firm envisions a form of product, which is then created by use of a technology and then given to customers to see is it has any benefits/needs
B. A Firm has a technology that it matches with a given market group, and then finds out a need that group has, which is then met by a particular form
C. Customer has a solution that drives the form and technology that benefits the customer
D. Customer has a need, which a firm finds out about. It calls on its technology to produce a form that is then sold to the customer
Question 3
The strategy defined by Miles and Snow for those companies that rapidly follow Prospector companies is________.
A. Responder
B. Reactor
C. Analyzer
D. Defender
Question 4
What specific design tool uses the following methods: Think-aloud laddering, Quantification Theory I (QTI), PLS analysis and Genetix and Fuzzy logic?
A. Taguchi
B. Six Sigma
C. TRIZ
D. Kansei
Question 5
Which of the following are examples of potential secondary research sources?
I. Surveys fielded and published by a trade association
II. Industry data by NAIC code published by the Bureau of Labor Statistics III. An internal customer satisfaction report IV. An internal report on a focus group study
A. I, II, III, IV
B. II, III, IV
C. I, III, IV
D. I, II, III
Solutions:
| Question 1 Answer: A | Question 2 Answer: C | Question 3 Answer: C | Question 4 Answer: D | Question 5 Answer: D |

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