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Salesforce AP-217 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Design | - Assess reporting needs - Align designs with the Media Cloud data model - Identify integration points - Recommend product model and pricing strategies - Set up sharing and permission sets - Apply best practices in solution architecture - Create solution flows using ASM capabilities - Determine deployment strategies within a CI/CD environment |
| Topic 2: Discovery | - Map use cases to Salesforce Media Cloud components - Identify relevant non-functional requirements - Determine the technical scope for a statement of work (SOW) - Assess business and technical requirements for Media Cloud applications - Understand how third-party systems integrate with Media Cloud - Outline system flows based on existing business environment |
| Topic 3: Implement | - Apply security settings to control data access - Support CI/CD deployment processes - Ensure performance outcomes align with defined KPIs and non-functional expectations - Select appropriate integration approaches for media-specific contexts - Plan data migration with understanding of the data model |
Salesforce Media Cloud Accredited Professional Sample Questions:
1. A customer is using Media Cloud and they need to report on how well a digital advertising campaign is performing. The company is using Google Ad Manager (GAM) as one of their primary data sources.
Which product should a Consultant implement to analyze campaign performance?
A) CRM Analytics
B) Standard Salesforce Reporting and Dashboards
C) Custom Reporting Solution
D) Marketing Cloud Intelligence
2. A client is looking to adopt a new CRM solution to sell advertising products, starting with their Digital Content line of business. They sell standard digital ad products (digital banners, video inserts).
Using Media Cloud Advertising Sales Management (ASM), what is the most efficient approach for modeling these products?
A) Create a new Salesforce object for the Digital Ad Products specifications, link that object to the Product2 object, and configure the required products using the Product page layout.
B) Configure a product using Product Designer and associate the product to an Ad Space Specification.
C) Configure an OmniScript that will retrieve the products from Google Ad Manager and will be used in sales processes.
D) Create the required characteristics of the products in the Product object and configure the required products using the Product page layout.
3. During proposal line item creation, a Consultant needs to be able to select a value for a picklist type attribute.
Which non-overridable behavior must the Consultant select during the assignment to the parent object type?
A) Is Not Assetizable
B) Run-time Configurable
C) Is Not Translatable
D) Is Encrypted
4. In Advertising Sales Management (ASM), what is the correct order of execution of the pre-built Industries Order Management orchestration plan components?
A) Create order, create line items, add creative, approve order, activate order
B) Create line items, create order, approve order, activate order, add creative
C) Create line items, create order, add creative, approve order, activate order
D) Create order, create line items, approve order, activate order, add creative
5. A Media Cloud customer utilizes Industries Order Management to manage advertising publishing. Order Management orchestrates the fulfillment steps across multiple external systems, such as inventory management for reserve/assign ad placement, ad servers, and a billing system for invoicing.
Which two guidelines should a Consultant follow when designing an orchestration plan to external systems?
Choose 2 answers
A) Create separate orchestration plan definitions for provisioning, logistics, inventory, and/or billing.
B) Create a master end-to-end plan to sequence the major milestones of all orders.
C) Use a single swim lane or orchestration plan for all callouts to all external systems.
D) Fully describe all Commercial product entities using product attributes.
Solutions:
| Question # 1 Answer: D | Question # 2 Answer: B | Question # 3 Answer: B | Question # 4 Answer: D | Question # 5 Answer: A,B |

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